Overview

Job Title: Creative Director

Location: Falmouth Road Race, Inc. offices, 155 Katharine Lee Bates Road, Falmouth, MA

Reports To: Executive Director

Status: Full Time, year round

The Falmouth Road Race is a globally recognized running event dedicated to promoting health, wellness, and community engagement. Since 1973, we have brought together athletes, volunteers, and supporters to celebrate the spirit of running while making a meaningful impact through our charitable initiatives, including our Numbers for Nonprofits program. Committed to excellence, inclusivity, and philanthropy, we strive to create a premier race experience while supporting our community year-round. As a member of our team, you will contribute to our mission and help uphold the legacy of this iconic event.

Key Responsibilities:

Working closely with the Executive Director this position would be responsible for or

  • Develop and maintain the creative direction for all Falmouth Road Race branding, campaigns, and digital presence.
  • Ensure brand consistency across all platforms, materials, and communications.
  • Align creative strategies with organizational goals and community engagement initiatives.
  • Oversee the design and production of marketing materials, social media content, website assets, event signage, and merchandise.
  • Collaborate with the marketing team, including but not limited to; PR agency, Social Media Coordinator, to develop compelling storytelling and visual narratives that enhance participant and sponsor engagement.
  • Work with the sponsorship team to provide guidance relative to activations and promotional campaigns.
  • Work closely with photographers, videographers, and content creators on to produce various forms of content.
  • Provide direction, feedback, and mentorship to maintain high-quality creative output.
  • Work closely with internal departments and external partners to ensure alignment on creative initiatives.
  • Oversee the visual experience of race-day branding, from start-line to finish-line activations.
  • Ensure race signage, apparel, medals, and promotional materials align with the brand identity and agreed upon standards.
  • Develop innovative ways to enhance the participant and spectator experience through design.
  • Lead the creative vision for digital marketing, including website design, email campaigns, and social media visuals.
  • Ensure engaging and high-impact visual storytelling that resonates with diverse audiences.
  • Establish and maintain relationships with external creative vendors, agencies, and production teams.
  • Manage creative budgets and ensure projects are completed efficiently within financial constraints.
  • Stay current with industry trends, sports marketing best practices, emerging design styles, and technologies.
  • Continuously seek opportunities to evolve and elevate the Falmouth Road Race brand.
Qualifications:
  • Ability to develop and execute a compelling brand vision while leading and inspiring a creative team.
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects) Canva, and other creative tools.
  • Experience working within a marketing team to develop branding, storytelling, and promotional content.
  • Strong organizational skills with the ability to manage multiple projects, meet deadlines, and work within budget constraints.
  • Excellent verbal and written communication skills with the ability to work across departments, with sponsors, vendors, and stakeholders.
  • Understanding of event branding, sponsorship activations, merchandise design, and experiential marketing, preferably in the endurance sports industry.
  • Experience directing photo and video shoots, editing, and post-production is a plus.
  • Ability to multitask and manage multiple projects at once in a fast-paced environment.
  • Proficient in Google Workspace (formerly G Suite) including Gmail, Google Drive, Sheets, Slides, Calendar, and Meet; familiarity with Canva, CRM systems or project management tools a plus.
  • A positive attitude and willingness to learn in a collaborative environment
  • Ability to work independently and as part of a team.
  • Availability to attend meetings in the evenings as needed for example, Organizing Committee meetings, Board meetings and other offsite meetings
  • Must be available to attend all race week events
  • Passion for sports, running, and community engagement.
  • Innovative mindset with a keen eye for visual storytelling and brand identity.
  • Experience in a nonprofit environment is a plus, especially in roles involving branding, fundraising, or mission-driven marketing.
Benefits:
  • Competitive Salary (based on experience)
  • Paid Time Off (PTO), Holidays, and Sick Leave
  • Professional Growth Opportunities (conferences, workshops, training)
  • Networking with Industry Leaders & Sponsors
  • Access to Exclusive Race & Event Experiences
Compensation:
  • Competitive annual salary, based on experience and qualifications.
  • Opportunity for performance-based bonuses tied to key milestones and organizational success.
How to Apply:

Please submit your resume and a brief cover letter explaining why you’re interested in this position and how your skills align with the role to info@falmouthroadrace.com.